TY  - BOOK
AU  - Hegarthy, John
TI  - Hegarty on creativity: There are no rules
SN  - 9780500517246
U1  - 659.104  HEG-H 
PY  - 2014///
CY  - London
PB  - Thames & Hudson
KW  - Hegarthy, John-1944-; Creativity in advertising; Creative ability; Advertising-Psychological aspects
ER  -