TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Kanuk, Leslie Lazar
TI  - Consumer Behaviour
SN  - 9798178086391
U1  - 658.8342  SCH-C 
PY  - 2002///
CY  - New Delhi
PB  - Pearson Education
KW  - Consumer Markets-India; Consumer Behavior
ER  -