Jethwaney, Jaishri <br/><br/>
Advertisement Management:  Includes Sales Promotion/ 
Jaishri Jethwaney 
 - New Delhi  Oxford University Press  2012 
 - 651p. 
<br/><br/><label>ISBN: </label>9780198074120 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertisement
<br/><br/><label>Dewey Class. No.: </label>659.1 JET-A