Stratten, Scott <br/><br/>
Unmarketing: Everything has changed and nothing is different 

 - 2nd ed. 
 - New Delhi  Wiley  2017 
 - 290 p. 
<br/><br/><label>ISBN: </label>9788126568079 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Relationship Marketing; Viral Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802  STR-U