TY  - BOOK
AU  - Weber, Daryl
TI  - Brand Seduction: How nuroscience can help marketers build memorable brands
SN  - 9789386215024
U1  - 658.827  WEB-B 
PY  - 2017///
CY  - New Delhi
PB  - Macmillan
KW  - Branding
ER  -