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21.
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Marketing Research: Concepts, Practices and Cases by Easwaran, Sunanda | Singh, Sharmila J. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Oxford University Press 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 EAS-M (1).
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22.
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Marketing research: Tools & Techniques by Bradley, Nigel. Edition: Indian Edition ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Oxford University 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 BRA-M (1).
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23.
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Essentials of marketing research by Zikmund, William G | Babin, Barry. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Cengage Learning India 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 ZIK-E (3).
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24.
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Marketing Research and consumer behaviour by Sumathi, S | Saravanavel, P. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Vikas Publishing House 2008Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 SUM-M (1).
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25.
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Review of marketing research by Malhotra, Naresh K. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Prentice Hall of India Pvt Ltd 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 MAL-R (1).
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26.
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Marketing research by Luck, David J | Rubin, Ronald S. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Prentice Hall of India 2009Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 LUC-M (1).
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27.
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28.
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Marketing research by Burns, Alvin C | Bush, Ronald F. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson education 2009Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 BUR-M (2).
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29.
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Marketing research by Churchill, Gilbert A | Iacobucci, Dawn. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Cengage Learning 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 CHU (1).
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30.
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Marketing research by Kapoor, Avinash | Kulshrestha, C. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Excel Books 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 KAP-M (1).
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31.
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32.
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Marketing research: text and cases by Nargundkar, Rajendra. Edition: 3 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Tata McGraw Hill 2008Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 NAR-M (2).
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33.
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Marketing Research by Aakar, David A | Kumar V.; Day, George S.; Leone, Robert P. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiely 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 AAK-M (2).
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34.
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Consumer Behaviour by Mukherjee, Srabanti. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Cengage Learning 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 MUK-C (3).
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35.
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Marketing Research by Aaker, David A | Kumar V; Day George S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiely 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 AAK-M (1).
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36.
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Marketing metrics: definition guide to measuring marketing performance by Farrris, Paul W | Bendle, Neil T.; Pfeifer, Phillip Edward; Reibstein, David J. Edition: 2 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 FAR-M (1).
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37.
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Marketing Research: Text and cases by Nargundkar, Rajendra. Edition: 3 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Tata Mc-Graw Hill 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 NAR-M (6).
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38.
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Marketing Research: Tools and Techniques by Bradley, Nigel. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Oxford University Press 2012Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 BRA-M (1).
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39.
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Marketing Research: Applied orientation by Malhotra, Naresh K. Edition: 6 ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Pearson 2014Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.83 MAL-M (1).
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40.
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Consumer Behaviour by Sahney, Sangeeta. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Oxford University Press 2017Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8342 SAH-C (2).
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