Consumer behaviour and advertising management

By: Khan, MatinMaterial type: TextTextPublication details: New Delhi New Age International (P) Limited 2007Description: 374 pISBN: 9798122419473Subject(s): Consumer behaviour; Advertising managementDDC classification: 658.8342 KHA-C
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Books Books FIIB's Knowledge Centre
32.4
Marketing 658.8342 KHA-C (Browse shelf (Opens below)) 1 Available 12421

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