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1.
Marketing in the new era: combating competition in a globalizing economy

by Panwar, J. S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Response Books 1997Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8 PAN-M (1).

2.
Beyond consumer marketing: sectoral marketing and emerging trends

by Panwar, J. S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response Books 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.812 PAN-B (1).

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