Your search returned 2 results.

1.
Advertising and promotion: an IMC approach

by Shimp, Terence A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Delhi Cengage Learning 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 659.1 SHI-A (5).

2.
Advertising promotion and other aspects of integrated marketing communication

by Shimp, Terence A | Andrews, J. Craig.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning 2016Availability: Items available for loan: FIIB's Knowledge CentreCall number: 659.1 SHI-A (2).

Customize & Implimented by Jivesna Tech.

Powered by Koha