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1.
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Marketing of services: Strategies for success by Verma, Harsh V. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: USA Global Business Press 1993Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 VER-M (5). Withdrawn (2).
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2.
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Service Marketing by Woodrnffe, Helen. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Macmillan 1997Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 WOO-S (4).
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3.
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Service marketing by Jha, S. M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Himalaya Pub House 1997Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 JHA-S (1).
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4.
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Hotel marketing by Jha, S. M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Himalaya 1998Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 JHA-H (1).
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5.
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Service marketing by Woodruffe, Helen. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Macmillan Pub 1999Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 WOO-S (1).
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6.
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Service marketing by Zeithaml, Valarie A | Bitner, Mary Jo. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi TMH 1998Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 ZEI-S (1).
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7.
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Marketing of services: concepts & application by Khurana, Rakesh | Khurana, Rakesh; Kaushik, Madhulika; Yadava, Kamal. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi IGNOU 1997Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 MAR (11). Withdrawn (11).
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8.
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Service Marketing by Jha, S.M. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Himalaya Publishing House 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 JHA-S (4).
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9.
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Service marketing by Rust, Roland T | Zahorik, Antony J.; Keiningham, Timothy L. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: USA Addison Wesley 1999Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 RUS-S (1).
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10.
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Service Marketing: text & readings by Shankar, Ravi. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Excel Pub 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 SHA-S (4).
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11.
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Service marketing and management by Balaji, B. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi S Chand 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 BAL-S (1).
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12.
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Services marketing: operation, management and strategy by Clow, Kenneth E | Kurtz, David L. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Dream Tech Press 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 CLO-S (1).
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13.
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Service marketing by Apte, Govind. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Oxford 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 APT-S (1).
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14.
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15.
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Case studies in service marketing by ICFAI. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Hyderbad ICFAI Press 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 ICF (1).
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16.
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Service marketing by Rampal, M K | Gupta, S L. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Galgotia 2006Availability: No items available : Withdrawn (1).
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17.
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Services, marketing and management by Gilmore, Audrey. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Response Books 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 GIL-S (1).
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18.
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Marketing of services: text & cases by Gupta, S. L | Ratna, V. V. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Wisdom Publication 2005Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 GUP-M (1).
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19.
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Service marketing: concept planning and implementation by Bhattacharjee, C. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Excel Books 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 BHA-S (3).
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20.
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Marketing your service business by Brown, Ian Ruskin. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Viva Publication 2007Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.809 BRO-M (1).
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