000			00396nam a2200145Ia 4500
008			221102s9999 xx 000 0 und d
020			_a9780198069867
082			_a658.827 DUT-B
100			_aDutta, Kirti
245		0	_aBrand management: principles and practices
260			_bOxford University Press _aNew Delhi _c2018
300			_a1 CD + 455 p.
650			_aBrand management
942			_cBK
999			_c10065 _d10065