000 | 00528nam a2200169Ia 4500 | ||
---|---|---|---|
008 | 221102s9999 xx 000 0 und d | ||
020 | _a9789386668639 | ||
082 | _a659.1 OGU-A | ||
100 | _aO'Guinn, Thomas Clayton | ||
245 | 0 | _aAdvertising and integrated brand promotion: with coursemate | |
250 | _a7th ed. | ||
260 |
_bCengage Learning _aNew Delh _c2019 |
||
300 | _a407 p. | ||
650 | _aAdvertising; Branding (Marketing) | ||
700 | _aAllen, Chris T; Semenik, Richard J.; Scheinbaum, Angeline Close | ||
942 | _cBK | ||
999 |
_c10166 _d10166 |