000			00414nam a2200157Ia 4500
008			221102s9999 xx 000 0 und d
020			_a9780198074120
082			_a659.1 JET-A
100			_aJethwaney, Jaishri
245		0	_aAdvertising Management
250			_a2nd ed.
260			_bOxford University Press _aNew Delhi _c2012
300			_a651 p.
650			_aAdvertising; Marketing Management
942			_cBK
999			_c10715 _d10715