000 | 00659nam a22002177a 4500 | ||
---|---|---|---|
005 | 20230118131400.0 | ||
008 | 230118b |||||||| |||| 00| 0 eng d | ||
020 | _a9780070530423 | ||
082 | _a658.809 ZEI-S | ||
100 | _aZeithaml, Valarie A. | ||
245 | _aServices Marketing: Integrating Customer Focus across the firm | ||
250 | _a3rd ed. | ||
260 |
_aNew Delhi _bTata McGraw-Hill Publishing Company Limited _c2005 |
||
300 | _a668 | ||
500 | _aIncludes index | ||
650 | _aServices Industries-Marketing-India | ||
650 | _aServices Industries-Management | ||
650 | _aCustomer Services-Marketing | ||
700 | _aBitner, Mary Jo | ||
942 | _cBK | ||
999 |
_c11319 _d11319 |