000 | 01188cam a22003618i 4500 | ||
---|---|---|---|
005 | 20230611202825.0 | ||
008 | 221024s2023 nju o 001 0 eng c | ||
020 | _a9781119906254 | ||
020 | _a9781119906261 | ||
020 | _z9781119906247 | ||
042 | _apcc | ||
082 | 0 | 0 | _a658.8 |
245 | 0 | 0 |
_aKellogg on marketing / _cedited by Alexander Chernev and Philip Kotler. |
250 | _aThird edition. | ||
263 | _a2301 | ||
264 | 1 |
_aHoboken, New Jersey : _bWiley, _c[2023] |
|
264 | 4 | _c©2023 | |
300 | _a1 online resource | ||
336 |
_atext _btxt _2rdacontent |
||
337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
||
500 | _aIncludes index. | ||
588 | _aDescription based on print version record and CIP data provided by publisher; resource not viewed. | ||
650 | 0 |
_aMarketing. _92 |
|
700 | 1 |
_aChernev, Alexander, _93 |
|
700 | 1 |
_aKotler, Philip, _94 |
|
776 | 0 | 8 |
_iPrint version: _tKellogg on marketing _bThird edition. _dHoboken, New Jersey : Wiley, [2023] _z9781119906247 _w(DLC) 2022049585 |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 | _cBK | ||
942 | _n0 | ||
999 |
_c11362 _d11362 |