| 000 | 00473nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 221102s9999 xx 000 0 und d | ||
| 020 | _a0074624016 | ||
| 082 | _a658.827 GUP-B | ||
| 100 | _aGupta, Subrato Sen | ||
| 245 | 0 | _aBrand positioning: Strategic for competitive advantage | |
| 250 | _a10th ed. | ||
| 260 |
_bTata Mc Graw Hill Education Pvt. ltd. _aNew Delhi _c1997 |
||
| 300 | _a299 p. | ||
| 650 | _aBrand name products; Brands; Branding; Marketing | ||
| 942 | _cBK | ||
| 999 |
_c1376 _d1376 |
||