| 000 | 00416nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 221102s9999 xx 000 0 und d | ||
| 020 | _a8178660067 | ||
| 082 | _a658.8 KUM-M | ||
| 100 | _aKumar, Niraj | ||
| 245 | 0 | _aMarketing communication: Theory and text | |
| 250 | _a2nd ed. | ||
| 260 |
_bHimalaya Publishing House _aNew Delhi _c2003 |
||
| 300 | _a560 p. | ||
| 650 | _aCommunication in marketing | ||
| 942 | _cBK | ||
| 999 |
_c2993 _d2993 |
||