000 00406nam a2200157Ia 4500
008 221102s9999 xx 000 0 und d
020 _a9780199577217
082 _a658.8 PAL-I
100 _aPalmer, Adrian
245 0 _aIntroduction to marketing: theory and practice
250 _a2 ed.
260 _bOxford University Press
_aNew Delhi
_c2009
300 _a644 p.
650 _aMarketing
942 _cBK
999 _c4239
_d4239