000 00456nam a2200157Ia 4500
008 221102s9999 xx 000 0 und d
020 _a9780749446512
082 _a659.285 HAY-C
100 _aHaywood, Roger
245 0 _aCorporate reputation: the brand and the bottom line
250 _a3rd ed.
260 _bKogan Page
_aNew Delhi
_c2006
300 _a320 p.
650 _aPublic relations; Corporate image; Organizational effectiveness
942 _cBK
999 _c4446
_d4446