000 00321nam a2200133Ia 4500
008 221102s9999 xx 000 0 und d
082 _a658.8 HBS
100 _aHBS Press
245 0 _aMarketer's toolkit
260 _bHarvard Business School Press
_aBoston
_c2006
300 _a250 p.
650 _aMarketer
942 _cBK
999 _c4729
_d4729