000 00499nam a2200157Ia 4500
008 221102s9999 xx 000 0 und d
020 _a978041531476
082 _a658.848 STO-I
100 _aStone, Marilyn A
245 0 _aInternational strategic marketing: a European perspective
260 _bRoutledge
_aLondon
_c2004
300 _a262 p.
650 _aInternational Marketing; Strategic planning; Export marketing; International Business enterprises
700 _aMcCall, J. B.
942 _cBK
999 _c5545
_d5545