000 | 00357nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 221102s9999 xx 000 0 und d | ||
082 | _a658.827 KAP | ||
100 | _aKapferer, Jean-Noel | ||
245 | 0 | _aNew strategic brand management | |
250 | _a4th ed. | ||
260 |
_bKogan Page _aDelhi _c2009 |
||
300 | _a560 p. | ||
650 | _aBrand management | ||
942 | _cBK | ||
999 |
_c6409 _d6409 |