000 | 00419nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 221102s9999 xx 000 0 und d | ||
020 | _a1403928614 | ||
082 | _a658.827 KAP-B | ||
100 | _aKapoor, Jagdeep | ||
245 | 0 | _aBrand Segmentation: Seven strategies for effective segmentaion | |
260 |
_bMacmillan _aDelhi _c2006 |
||
300 | _a92 p. | ||
650 | _aBrand segmentation; Brands; Branding; Marketing | ||
942 | _cBK | ||
999 |
_c7979 _d7979 |