000 00431nam a2200169Ia 4500
008 221102s9999 xx 000 0 und d
020 _a9788177588507
082 _a659.1 BAT-A
100 _aBatra, Rajeev
245 0 _aAdvertising management
250 _a5 ed.
260 _bPearson Education
_aDelhi
_c2011
300 _a768 p.
650 _aAdvertising management
700 _aAaker, David A; Myers, John G.
942 _cBK
999 _c8384
_d8384