000			00394nam a2200145Ia 4500
008			221102s9999 xx 000 0 und d
020			_a9780875844442
082			_a658.8 CES-C
100			_aCespedes, Frank V.
245		0	_aConcurrent Marketing: Integrating product sales and service
260			_bHarvard Business Review _aUSA _c1995
300			_a306p p.
650			_aMarketing
942			_cBK
999			_c881 _d881