000 00421nam a2200157Ia 4500
008 221102s9999 xx 000 0 und d
020 _a9780070603950
082 _a658.8 LAL-M
100 _aLal, Rajiv
245 0 _aMarketing Management: text and cases
260 _bTata Mcgraw Hill
_aDelhi
_c2009
300 _a812 p.
650 _aMarketing Management
700 _aQuelch, John A.; Rangan V. Kasturi
942 _cBK
999 _c9301
_d9301