000 | 00431nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 221102s9999 xx 000 0 und d | ||
020 | _a97807494424415 | ||
082 | _a658.812 NEW-W | ||
100 | _aNewell, Frederick | ||
245 | 0 | _aWhy CRM doesn't work: How to win by letting customers manage the relationship | |
260 |
_bKogan Page _aNew Delhi _c2008 |
||
300 | _a263 p. | ||
650 | _aCustomer Relationship; Marketing | ||
942 | _cBK | ||
999 |
_c9491 _d9491 |