000 00449nam a2200157Ia 4500
008 221102s9999 xx 000 0 und d
020 _a9780070682603
082 _a658.802 CRA-S
100 _aCravens, David
245 0 _aStrategic Marketing
250 _a8th ed.
260 _bCengage Learning
_aNew Delhi
_c2009
300 _a726 p.
650 _aMarketing-Decision making; Marketing-Management; Marketing-Management-Case Studies
942 _cBK
999 _c9740
_d9740