Clow, Kenneth E
Integrated advertising, promotion, and marketing communications - 3rd ed - Delhi Pearson education 2003 - xxvi,638p p.
9788131709962
Advertising; Marketing; Communication
659.1 CLO-I
Integrated advertising, promotion, and marketing communications - 3rd ed - Delhi Pearson education 2003 - xxvi,638p p.
9788131709962
Advertising; Marketing; Communication
659.1 CLO-I