Service marketing: concepts strategies and cases

By: Hoffman, K. DouglasContributor(s): Bateson, John E.GMaterial type: TextTextPublication details: New Delhi Cengage Learning 2018Edition: 5th edDescription: 458 pISBN: 9789386858771Subject(s): Service industries-Marketing; Service industries-ManagementDDC classification: 658.809 HOF-S
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Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books FIIB's Knowledge Centre
29.5
Marketing 658.809 HOF-S (Browse shelf (Opens below)) 4 Available 19888
Books Books FIIB's Knowledge Centre
29.5
Marketing 658.809 HOF-S (Browse shelf (Opens below)) 4 Available 19889
Books Books FIIB's Knowledge Centre
29.5
Marketing 658.809 HOF-S (Browse shelf (Opens below)) 4 Available 19890
Books Books FIIB's Knowledge Centre
29.5
Marketing 658.809 HOF-S (Browse shelf (Opens below)) 4 Available 19891

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