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Shopper, buyer, and consumer behaviour case book: Theory, Marketing Applications and Public Policy Implications

TextPublication details: New Delhi Biztantra 2004Edition: 2nd edDescription: 66 pISBN: 8177224411Subject(s): Consumer Markets-India-Case Studies; Consumer Behavior-Case StudiesDDC classification: 658.8342 LAS-S

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Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	FIIB's Knowledge Centre 32.4	Marketing	658.8342 LAS-S (Browse shelf (Opens below))	1	Available		10052

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Previous	658.8342 JAN-C Consumer behaviour in indian context	658.8342 KAR-C Consumer Behavior	658.8342 KHA-C Consumer behaviour and advertising management	658.8342 LAS-S Shopper, buyer, and consumer behaviour case book: Theory, Marketing Applications and Public Policy Implications	658.8342 LIN-S Shopper, buyer and consumer behaviour: theory, marketing applications, and public policy implications	658.8342 MAH-U Understanding Indian consumer	658.8342 MAR-H Habit: the 95% of behavior marketers ignore	Next

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