Private label strategy
Material type:
TextPublication details: Boston H B S Press 2007Description: 270 pISBN: 9781422101674Subject(s): BrandDDC classification: 658.827 KUM-P
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FIIB's Knowledge Centre 31.3 | Marketing | 658.827 KUM-P (Browse shelf (Opens below)) | 1 | Available | 12756 |
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| 658.827 KAP-T 24 Brand Mantras: Finding a place in the minds and hearts of consumers | 658.827 KUM-M Managing Indian Brands: Marketing concepts and strategy | 658.827 KUM-M Managing Indian Brands: Marketing concepts and strategy | 658.827 KUM-P Private label strategy | 658.827 LEH-B Brand rejuvenation: How to protect, strengthen & add value to your brand to prevent it from ageing | 658.827 LIN-B Brand Child | 658.827 LIN-B Brand Child |
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