Repositioning: Marketing in an era of competition, change, and crisis
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TextPublication details: New Delhi Tata McGraw Hill Education Pvt. Ltd. 2010Description: 217 pISBN: 9780070700482Subject(s): Positioning (Advertising); Competition; Strategic planning; MarketingDDC classification: 659.111 TRO-R
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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FIIB's Knowledge Centre 34.5 | Marketing | 659.111 TRO-R (Browse shelf (Opens below)) | 1 | Available | 15075 |
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| 659.10954 PAR-N Nawabs, Nudes, Noodles: India through 50 years of advertising | 659.10954 PAR-N Nawabs, Nudes, Noodles: India through 50 years of advertising | 659.10954 PAR-N Nawabs, Nudes, Noodles: India through 50 years of advertising | 659.111 TRO-R Repositioning: Marketing in an era of competition, change, and crisis |
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