Strategic brand management: Building, measuring and managing brand equity

By: Keller, Kevin LaneMaterial type: TextTextPublication details: Delhi Pearson 2008Edition: 3rd edDescription: 692 pISBN: 9788131719770Subject(s): Strategic brand managementDDC classification: 658.827 KEL-S
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Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 18940
Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 15972
Books Books FIIB's Knowledge Centre
658.827 KEL-S (Browse shelf (Opens below)) 8 Checked out 10/27/2022 15273
Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 14568
Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 14569
Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 13091
Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 11144
Books Books FIIB's Knowledge Centre
31.1
Marketing 658.827 KEL-S (Browse shelf (Opens below)) 8 Available 10521

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