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1.
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Product Management in India by Majumdar, R. Edition: 2nd edMaterial type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi PHI 2000Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.5 MAJ-P (1).
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2.
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Product Management: Text and Cases by Chandrasekar, K.S. Edition: 1st edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Himalaya Pub 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.5 CHA-P (1).
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3.
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Product management by Lehmann, Donald R | Winer, Russell S. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London McGraw Hill 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.56 LEH-P (1).
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4.
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Basic problems, concepts, and techniques by Dooley, Arch R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: USA Wiley 1970Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.5 Doo-B (1).
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5.
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How cool brands stay hot: Branding to Generation Y by Bergh, Joeri Vanden | Behrer, Mattias. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Delhi Kogan Page 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 BER-H (1).
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6.
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7.
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Priceless: turning ordinary products into extraordinary experiences by LaSalle, Diana | Britton, Terry A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Massachusetts Harvard Business School Press 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.5752 LAS-P (1).
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8.
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Green marketing management by Dahlstrom, Robert. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Cengage Learning 2017Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.8 DAH-G (1).
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9.
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Product policy and brand management by Chitale, A. K | Gupta, Ravi. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi PHI Learning Private Limited 2011Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.5 CHI-P (1).
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