Koha online catalog › Results of search for 'su:"Brands; Branding; Marketing"'

	1.	Brand positioning: Strategic for competitive advantage by Gupta, Subrato Sen. Edition: 10th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata Mc Graw Hill Education Pvt. ltd. 1997Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 GUP-B (4). Withdrawn (6). Lost (1). Place hold Add to cart (remove)
	2.	What's in a brand?: Building brand equity through advertising by Jones, John Philip. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw Hill 1998Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 JON-W (1). Checked out (1). Place hold Add to cart (remove)
	3.	Branding: concepts & Process by Pati, Debashis. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Macmillan 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 PAT-B (3). Withdrawn (1). Place hold Add to cart (remove)
	4.	24 Brand Mantras: Finding a place in the minds and hearts of consumers by Kapoor, Jagdish. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Response Books 2001Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 KAP-T (1). Place hold Add to cart (remove)
	5.	No cover image available No cover image available Brands in the balance: Meeting the challenges to commercial identity by Drawbaugh, Kevin. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Pearson Education Ltd. 2001Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 DRA-B (2). Place hold Add to cart (remove)
	6.	Brand naamkaran for desi khari, English Marie segments: 9 steps to formulate a winning brand name for ethnic & foreign segments by Kapoor, Jagdeep. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi BPI (India) Pvt Ltd 2002Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 KAP-B (1). Place hold Add to cart (remove)
	7.	From brand vision to brand evaluation: Strategically building and sustaining brands by Chernatony, Lesile de. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford Butterworth-Heinemann 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 CHE-F (1). Place hold Add to cart (remove)
	8.	Living the brand: How to transform every member of your organization into a brand champion by Nicholas, Ind. Edition: 2nd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 IND-L (1). Place hold Add to cart (remove)
	9.	Beyond Branding: How the new values of transparency and integrity are changing the world of brands by Ind, Nicholas. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 IND-B (1). Place hold Add to cart (remove)
	10.	Brand management checklist: Proven tools & techniques for creating winning brands by Vanauken, Brad. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 VAN-B (1). Withdrawn (1). Place hold Add to cart (remove)
	11.	The philosophy of branding: great philosophers think brands by Braun, Thom. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 BRA-P (2). Place hold Add to cart (remove)
	12.	Big brands big trouble: Lessons learned the hard way by Trout, Jack. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi John willey 2001Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 TRO-B (2). Place hold Add to cart (remove)
	13.	The best of branding: Best practices in corporate branding by Gregory, James R. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Tata McGraw Hill 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 GRE-B (1). Place hold Add to cart (remove)
	14.	Brand warfare: 10 rules for building the killer brand. Lessons for new and old economy players by D'Alessandro, David F \| Ownes, Michele. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Tata McGraw Hill Education Pvt. Ltd. 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 DAL-B (2). Place hold Add to cart (remove)
	15.	Brand lands, hotspots and cool spaces: Welcome to the third place and the total marketing experience by Mikunda, Christian \| Blomen, Andrea. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Kogan Page 2004Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 MIK-B (2). Place hold Add to cart (remove)
	16.	Brand New: How Entrepreneurs earned consumers' trust from Wedgwood to Dell by Koehn, Nancy F. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Massachusetts Harvard Business School 2001Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 KOE-B (1). Place hold Add to cart (remove)
	17.	Brand valuation: concepts and applications by Kambhammettu, Shyam Sunder. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Hyderabad Le Magnus University 2005Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 KAM-B (1). Place hold Add to cart (remove)
	18.	Brand sense: How to build powerful brands through touch, taste, smell, sight & sound by Lindstrom, Martin \| Kotler, Philip. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Kogan Page 2010Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 LIN-B (1). Withdrawn (1). Place hold Add to cart (remove)
	19.	Creating passion brands: Getting to the heart of branding by Edwards, Helen \| Day, Derek. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Kogan Page 2006Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 EDW-C (1). Place hold Add to cart (remove)
	20.	The ultimate book of business brands: Insights from the World's 50 greatest brands by Crainer, Stuart \| Dearlove, Des. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford Capstone 2003Availability: Items available for loan: FIIB's Knowledge CentreCall number: 658.827 CRA-U (1). Place hold Add to cart (remove)

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Your search returned 41 results.